In Newark, New Jersey, half the population lives in poverty. And only 12% have a college degree. Yet 98% of St. Benedict Preparatory School’s students – 84% of whom receive financial aid – are admitted to college. At a school that does things differently and lives their ethos “never do for students what they can do for themselves,” the outcomes they obtain are extraordinary. Yet the need remains great. In order to provide critical education that helps students transcend statistics and fulfill their potential, St. Benedict’s Prep announced, at their 150th anniversary gala in 2018, a $100 million comprehensive campaign.
Graham-Pelton collaborated with St. Benedict’s on multiple fronts for a 10-year, 3-phase campaign plan. We conducted periodic big-picture strategy sessions to ensure cohesive, results-driven fundraising. We provided prospect pool analysis and continued pipeline development. And we created a case for support that effectively communicated the scope, objectives, and monetary goals of the campaign.