Hartford HealthCare is Connecticut’s largest integrated healthcare system, with a medical staff of 4,000 providers and $4.3 billion in operating revenue. Over the past 10 years, Hartford HealthCare has undergone significant change and transformation to provide the best care across Connecticut and beyond. While its seven acute-care hospitals and two networks have been integrated and adhering to certain standards of treatment and operation, the system was in need of a centralized and unified approach to philanthropy to encourage fundraising growth and set up their staff and sites for success.
Graham-Pelton conducted a Philanthropy Capacity Assessment of Hartford HealthCare’s development operations, which consisted of internal and external assessments. In order to develop a road map for a system-wide philanthropy department, we examined Hartford HealthCare’s 11 philanthropy programs, taking into consideration each program’s objectives, and applied best practices for leadership, staffing, major giving, annual giving, planned giving, corporate and foundation relations, grateful patient engagement, donor stewardship, communications, and more.