Tag Major Gifts

Expert articles on identifying, cultivating, and closing major gifts to accelerate your nonprofit’s mission.

So that All May Learn: A Just Cause

The Western Michigan University tree of knowledge statue and seal on its Kalamazoo Campus

Reading Time: 3 minutesWestern Michigan University in Kalamazoo, Michigan, inspired the largest gift ever made to public higher education: $550 million. The gift is $50 million more than the previous record held by a public higher education institution and more…

Rethinking the Future of Donor Visits

Reading Time: 4 minutesThe COVID-19 pandemic has created a “new normal” throughout the nonprofit sector, as it has for many other sectors. Many nonprofits, including schools and universities, traditionally conduct business on campus and/or in an office each day. Frontline…

Asking For Money and Advice

Reading Time: 3 minutesThere is a powerful old saying in the fundraising world: “If you want money, ask for advice. If you ask for money, expect advice.” Any experienced development professional will agree that contributions of significance generally follow extended…