Redefining Your Fundraising Metrics During COVID-19
Don't be paralyzed by uncertainty. Achieve the success you want by learning to focus on the outcomes you can control.
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in the news

Our efforts empower the next generation of leaders and reinvent the future.

Four Truths for Fundraising in Uncertain Times

During windows of uncertainty, fundraising must continue to be a priority, writes Graham-Pelton President & CEO Elizabeth Zeigler.

Seven Lessons from the Great Recession

Nonprofit leaders around the world are huddled virtually trying to assess the impact that COVID-19 will have on their day-to-day operations.

Philanthropy Without Fear

Setting fundraising facts straight during uncertain times.

New Senior Advisor Joins Graham-Pelton

Walt Edwards brings decades of fundraising experience and leadership in the healthcare sector to the firm

Stewarding Donors Through Crisis

Strategic and thoughtful crisis response planning during an organization’s best day can bring structure and clarity on its worst.

Ace Your First Fundraising Campaign

Vice President David Allyn outlines the critical strategy elements that need to be considered when planning a fundraising campaign

insights with impact

Explore the intricate themes facing our industry.

Industry Trends & Commentary
June 25, 2020

Fundraising in a Time of Constant Change

At the beginning of March, you probably got a lot of emails about “fundraising in a time of uncertainty.” It’s pretty clear that we have…
Industry Trends & Commentary
June 25, 2020

Rethinking the Future of Donor Visits

The COVID-19 pandemic has created a “new normal” throughout the nonprofit sector, as it has for many other sectors. Many nonprofits, including schools and universities,…
Industry Trends & CommentaryCovid-19 Articles
April 29, 2020

What to consider NOW when it comes to #GivingTuesdayNow

Need doesn’t come along on just one day a year. That couldn’t be clearer than it is right now. COVID-19, for all the fear and…
Nonprofit Management
September 24, 2020

Metrics, KPIs, and Goal-Setting in a a New Fundraising Landscape

For many years, nonprofits have set ambitious goals and metrics to achieve growth and success for their missions. Today’s environment has left nonprofits with concerns…
Fundraising Best Practices
September 18, 2020

Accepting the New Normal

We are now more than six months into this surreal world in which we find ourselves. Are you still waking up and trying to figure out…
Fundraising Best Practices
August 28, 2020

Capital Campaigns During COVID-19: 8 Ways to Approach Your Effort with Confidence and Clarity

Ah, the good old days. “We are always in campaign mode: pre-campaign, in-campaign, or post-campaign. There’s no such thing as no-campaign." It seems like only…

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