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Reading Time: 11 minutes As every nonprofit professional knows, each new capital campaign or other fundraising initiative is a challenge. Even when you understand your audience and why they choose to give, carefully crafting your messages and appeals to meet…
Reading Time: 4 minutes In campaign planning, organizations often get stuck on priorities: Which initiatives, projects, or efforts is the campaign going to fund? What belongs in the campaign and what belongs in the annual fund? Is it a capital…
Reading Time: 4 minutes MacKenzie Scott is arguably the most innovative and influential philanthropist in a generation. By challenging the status quo that philanthropy should be a drawn-out, heavily scrutinized process that comes with strings attached by the donor, her…
Reading Time: 6 minutes When working with nonprofits to develop their Cases for Support, I find that many development leaders grapple with the same recurring questions: how do you talk about all those competing needs and many funding priorities when…
Reading Time: 3 minutes In part one of this three-part series, we explained why the time is right to pursue an ambitious donor education and solicitation effort around unrestricted major giving. In part two of the series, we discussed the…
