There is no playbook for how to proceed with fundraising during a pandemic. Still, nonprofits cannot afford to stop their efforts. Creative ways exist to cultivate, ask, and steward, proving that even in bleak circumstances, silver linings can be found. And if they can’t be found, they can always be created. Graham-Pelton will show you how.

this week's webcasts:

Wednesday, June 17 | 11:30 a.m. to 12 noon Eastern Time

Giving USA 2019: Today's data to inform tomorrow's actions


The latest edition of the Giving USA report will be released on Tuesday, June 16. Widely recognized as one of the most reliable and respected reports of the philanthropic landscape, it provides a detailed look into the trends and statistics related to giving in the United States, across all sectors.

Our experts have analyzed the data from this year’s report and present our top takeaways from the findings that you need to know in order to fundraise successfully this year and beyond.

Thursday, June 18 | 11:30 a.m. - 12 noon Eastern Time

The Double Ask: Blended Gifts to Achieve Donor Goals


As fundraisers, we are fortunate to have the task of inviting donors to invest in the organizations that we represent. Of course, outright gifts are preferable as the funds can be put to use right away helping others. But planned gifts of all types can be an attractive addition to a donor’s commitment to a particular cause.

However, when considering how to approach a particular donor, we should always keep in mind the possibility of a blended gift: one that includes an outright commitment as well as a planned gift.

Blended gifts can make a way for a donor to marry the very important long-term goal they want to accomplish while seeing that goal partially accomplished during their lifetime.

future webcasts:

The first gift, but not the last: An action plan for converting first-time donors to long-term sustainers: Register

Wednesday, June 24 | 11:30 a.m. – 12 p.m. ET

Many organizations are seeing an uptick in first-time donors as individuals respond to increased need due to the COVID-19 pandemic, the 2020 election, and civil unrest.
In this webcast, Senior Consultants Kristin Fehrenbach and Travis Fraser willl present an action plan to ensure you’re effectively stewarding first-time donors for long term involvement and investment.
past webcast recordings

Stay tuned for recordings of past sessions. They will be posted following each live webcast.

What’s feasible: Campaign planning during COVID-19

Gain key insights about organizations who have conducted successful feasibility studies amid the pandemic and are now moving into their campaigns with confidence and clarity.

Norton Healthcare: a COVID-19 case study in fundraising

Learn how the Norton Healthcare Foundation and the Children's Hospital Foundation are responding to the demands faced on the frontline healthcare providers, their communities, and the fundraisers who support them.

Moving FORWARD at UT-Austin through times of crisis and disruption

Sharing of challenges and successes will be shared, along with how the FORWARD structure has evolved as new disruptions occur and a new normal is yet undetermined.

St. Benedict's Preparatory School: a COVID-19 case study in fundraising

Learn how the school’s fundraising efforts shifted messaging yet remained targeted with already-cultivated affinity groups, volunteers, gala sponsors, and board members.

Vibrant Emotional Health: a COVID-19 case study in fundraising

Hear how Vibrant Emotional Health is remotely supporting the psychological well-being of countless Americans during the COVID-19 health crisis.

Inspiring Gratitude Through Positivity

Explore how you can leverage gratitude & support for your nonprofit's work to advance your mission & grow fundraising, even during #COVID19.

Right on the money: how nonprofits can optimize fundraising in a bull market

Gail a deeper understaning of counter-cyclical donors and the reasons you should elevate planned giving now. Presented in partnership with Morgan Stanley.

The Zoom Ask: Soliciting gifts remotely, from planning to execution

Fundraising efforts must not pause amidst the COVID-19 pandemic, and that extends to making socially distanced donor solicitations. Learn to prepare and execute successful donor asks over Zoom (or any other video calling platform) with confidence.

Redefining success: a new take on your annual KPIs and goals

Revisit goal-setting best practices, examine how existing goals may be impacted by COVID-19, and gain new methods for measuring performance and success during an unprecedented year.

Donor-advised funds, the CARES Act, and the Tax Cuts and Jobs Act of 2017: what do we do now?

Offering practical approaches to secure needed philanthropic support given the continued changes affecting us all: the Tax Cuts and Jobs Act of 2017, the explosion of donor-advised funds, and most recently, the COVID–19 pandemic and corresponding CARES Act.

Making the Case for Continued Fundraising to your Leadership

Learn the ways you can make the case for fundraising, understand the point of view of your leadership, and articulate your vision with authenticity and transparency.

Tales from the Field with UnidosUS

Joining us is UnidosUS' Senior Vice President for Development and Strategic Initiatives Delia de la Vara, who shares the way the nation's largest Latino nonprofit advocacy organization is responding to the needs of its affiliates and employees amid COVID-19.

The next 60 days: Pivots for a successful annual fund

Using a framework of messaging, meaning, and medium, we lead you through the ways you can pivot your efforts to ensure successful annual fund outcomes.

How to be a great board member during COVID-19: what your organization needs

Webcast guest Fran Bisselle, Hathaway Brown School Head of School, shares the most effective ways board members can step up – or back down – during this unprecedented time.

Stewardship's role in transitioning casual donors to long-term investors

In a climate of competing priorities and a lack of resources, we cover why thinking long term is critical to donor retention, give helpful tips on demonstrating impact, and provide ideas on how you can demonstrate a return on stewardship resources.

Stimulating insights: making the most of the CARES Act for your nonprofit

Learn the impact and implications of the recent stimulus package on nonprofits and what it might mean for fundraising efforts.

Where the heart is: building a sense of community while social distancing

Uncover how you can create a sense of connection and community even while restrictions mandate that people stay physically apart.

A secure connection: cybersecurity for nonprofits operating remotely

Find out how to protect your organization, data, and donors from cyber vulnerabilities during this period of remote work.

The show must go on: Events fundraising without the events

Discover new ways to approach fundraising events in a time of social distancing.

Communicating during COVID-19: do nonprofits need to change their message?

Nonprofits are determining whether they continue to message their priorities in the way they did before COVID-19. Learn to evaluate your communications and pivot your messaging if needed.

Unlocking potential: Managing prospects and elevating data during COVID-19

Identify tangible steps to strengthen your major gift pipeline and maximize wealth screening results during the COVID-19 era.