There is no playbook for how to proceed with fundraising during a pandemic. Still, nonprofits cannot afford to stop their efforts. Creative ways exist to cultivate, ask, and steward, proving that even in bleak circumstances, silver linings can be found. And if they can’t be found, they can always be created. Graham-Pelton will show you how.

this week's webcasts:

Wednesday, June 3 | 11:30 a.m. to 12 noon Eastern Time

Inspiring Gratitude Through Positivity: Harnessing stories of leadership and resiliency to move beyond a crisis


The COVID-19 pandemic has had a profound impact on nonprofit organizations across sectors: from healthcare to higher education, to social services and everything in between. It has evoked countless demonstrations of resiliency, community, leadership, and strength in the wake of uncertainty and crisis.

While the pandemic and its effects may linger for the near term, many organizations are beginning to think about how they move beyond the pandemic and transition their focus from crisis-response fundraising to more long-term and mission-critical philanthropy.

In this session, Vice President Elizabeth Milhous and Managing Consultant Sarah Van Blarcom will explore the ways an organization, whether on the front lines of the pandemic or not, can begin to leverage its community’s gratitude and support for the organization’s mission with an eye towards the future and advance with sensitivity, clarity, and confidence.

Thursday, June 4 | 11:30 a.m. - 12 noon Eastern Time

What’s feasible: Campaign planning during COVID-19


Were you considering the feasibility of a campaign before COVID-19? It might seem counterintuitive, but now could be a strategic time to launch a campaign planning study. Learn why and hear from President and CEO Elizabeth Zeigler and Senior Vice President Jackie Sullivan as they share key insights about organizations who have conducted successful feasibility studies amid the pandemic and are now moving into their campaigns with confidence and clarity.

future webcasts:

Wednesday, June 10 | 11:30 a.m. – 12 p.m. ET

Norton Healthcare: a COVID-19 case study in fundraising

Norton Healthcare serves more than 400,000 people in the Louisville, Kentucky area and engages more than 14,600 employees, 1,000 medical providers, and 2,000 total physicians. Now, Norton Healthcare is working to aggressively manage community spread of COVID-19.

In conversation with Norton Healthcare Senior Vice President and Chief Development Officer Lynnie Meyer, Ed.D., R.N., CFRE, Graham-Pelton Senior Vice President Stuart Sullivan will share how the Norton Healthcare Foundation and the Children’s Hospital Foundation are responding to the demands faced on the frontline healthcare providers, their communities, and the fundraisers who support them. | Register

Thursday, June 11 | 11:30 a.m. – 12 p.m. ET

Moving FORWARD at UT-Austin through times of crisis and disruption

This session will look at how we set a mindset and outlined activities that kept fundraising activities moving FORWARD at UT-Austin.

In a time of uncertainty, this structure provided clear steps of action at all levels of the organization, as well as tactics for donor engagement. Sharing of challenges and successes will be shared, along with how the FORWARD structure has evolved as new disruptions occur and a new normal is yet undetermined.

The approach looks at three key areas. First, the skill set for folks, in particular gift officers to be successful in this environment and in the future; second, setting the right mindset to help gift officers be successful; and third, trying to understand the donor’s perspective of the current environment, including technology and how they see fundraising. | Register

past webcast recordings

Stay tuned for recordings of past sessions. They will be posted following each live webcast.

St. Benedict's Preparatory School: a COVID-19 case study in fundraising

Learn how the school’s fundraising efforts shifted messaging yet remained targeted with already-cultivated affinity groups, volunteers, gala sponsors, and board members.

Vibrant Emotional Health: a COVID-19 case study in fundraising

Hear how Vibrant Emotional Health is remotely supporting the psychological well-being of countless Americans during the COVID-19 health crisis.

Inspiring Gratitude Through Positivity

Explore how you can leverage gratitude & support for your nonprofit's work to advance your mission & grow fundraising, even during #COVID19.

Right on the money: how nonprofits can optimize fundraising in a bull market

Gail a deeper understaning of counter-cyclical donors and the reasons you should elevate planned giving now. Presented in partnership with Morgan Stanley.

The Zoom Ask: Soliciting gifts remotely, from planning to execution

Fundraising efforts must not pause amidst the COVID-19 pandemic, and that extends to making socially distanced donor solicitations. Learn to prepare and execute successful donor asks over Zoom (or any other video calling platform) with confidence.

Redefining success: a new take on your annual KPIs and goals

Revisit goal-setting best practices, examine how existing goals may be impacted by COVID-19, and gain new methods for measuring performance and success during an unprecedented year.

Donor-advised funds, the CARES Act, and the Tax Cuts and Jobs Act of 2017: what do we do now?

Offering practical approaches to secure needed philanthropic support given the continued changes affecting us all: the Tax Cuts and Jobs Act of 2017, the explosion of donor-advised funds, and most recently, the COVID–19 pandemic and corresponding CARES Act.

Making the Case for Continued Fundraising to your Leadership

Learn the ways you can make the case for fundraising, understand the point of view of your leadership, and articulate your vision with authenticity and transparency.

Tales from the Field with UnidosUS

Joining us is UnidosUS' Senior Vice President for Development and Strategic Initiatives Delia de la Vara, who shares the way the nation's largest Latino nonprofit advocacy organization is responding to the needs of its affiliates and employees amid COVID-19.

The next 60 days: Pivots for a successful annual fund

Using a framework of messaging, meaning, and medium, we lead you through the ways you can pivot your efforts to ensure successful annual fund outcomes.

How to be a great board member during COVID-19: what your organization needs

Webcast guest Fran Bisselle, Hathaway Brown School Head of School, shares the most effective ways board members can step up – or back down – during this unprecedented time.

Stewardship's role in transitioning casual donors to long-term investors

In a climate of competing priorities and a lack of resources, we cover why thinking long term is critical to donor retention, give helpful tips on demonstrating impact, and provide ideas on how you can demonstrate a return on stewardship resources.

Stimulating insights: making the most of the CARES Act for your nonprofit

Learn the impact and implications of the recent stimulus package on nonprofits and what it might mean for fundraising efforts.

Where the heart is: building a sense of community while social distancing

Uncover how you can create a sense of connection and community even while restrictions mandate that people stay physically apart.

A secure connection: cybersecurity for nonprofits operating remotely

Find out how to protect your organization, data, and donors from cyber vulnerabilities during this period of remote work.

The show must go on: Events fundraising without the events

Discover new ways to approach fundraising events in a time of social distancing.

Communicating during COVID-19: do nonprofits need to change their message?

Nonprofits are determining whether they continue to message their priorities in the way they did before COVID-19. Learn to evaluate your communications and pivot your messaging if needed.

Unlocking potential: Managing prospects and elevating data during COVID-19

Identify tangible steps to strengthen your major gift pipeline and maximize wealth screening results during the COVID-19 era.