The headline is clear: giving is over the £1 billion threshold again, and it has been above or near this mark for the last few years. It is safe to say this is the new normal for Higher Education.
Fundraising levels have increased from £350 million secured by 75 Universities in 2004-2005 to £1.08 billion in new funds secured by 100 Universities in 2017-2018. This is impressive, and we can congratulate our colleagues for all their hard work. It is, however, important to take a deeper look at some of the trends that contribute to this rise and consider what might help the sector take the next big step.