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Business Intelligence

Business Intelligence
February 13, 2018

Give me liberty or give me data: How GDPR may affect fundraising in the United States

One of the largest wealth screening providers, WealthEngine, pulled their operations out of the United Kingdom in light of the changing privacy laws as the…
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Business Intelligence
April 19, 2017

Consent is the new affinity score

Who cares what charities do? After the recent fines by the Information Commissioner, there has been some discussion as to what charities can and can’t…
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Business Intelligence
March 21, 2017

Direct Marketing, Consent, and GDPR

There has been some discussion recently that rightly points out that Direct Marketing is an activity that is categorised as ‘legitimate interest’ for a charity…
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